I promise I’ll come and rescue you

Directed by Vimala Pons

Through text, music and editing, Vimala Pons reexamines these images of the consumerist happiness of the Californian middle class and offers a gritty, hallucinatory reading. In her ownway, she haunts the artificiality of situations, putting back everything that the production process has evacuated: irrationality, desire, doubt, neurosis and trauma. Here, the vacuity of the promotional staging becomes the background of a fragile, longing and delirious mankind, in which the narrator’ story, in a maelstrom of inner voices, makes consuming, cruelty, entertainment, joy, narcissism and death drive collide. Somewhere between Lettrist 2.0 cinema and theater of the absurd, Vimala Pons, for a while, quits performance to become a video artist and enter the images as she enters her characters: by breaking in. (Clément Cogitore)