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Chitrapu Narayana Rao (born Chithrapu Narayana Murthy 1913) was an Indian film director and producer known for his works in Telugu and Tamil cinema. He received a Certificate of Merit for the Third Best Tamil Film for Edhir Paradhathu (1958) and Annaiyin Aanai (1962). He also won the Nandi Award for the 1967 Telugu film Bhakta Prahlada. He started his film career assisting his younger brother Chitrapu Narasimha Rao in films like Seetha Kalyanam, Sati Tulasi, Mohini Rukhmangadha and Krishna Jarasandha. His directorial debut was Bhakta Markandeya starring Vemuri Gaggayya and Sriranjani.[5] The film had done well establishing him as a director. He subsequently directed many movies like Myravana, Bhakta Prahlada, Daksha Yagnam, Bheeshma in both Telugu and Tamil languages. He has produced the film Krishna Kuchela in 1961. It was a failure and he went into financial problems. During the same period, He wanted to direct a movie for AVM Productions to regain his financial status. They started working on Bhakta Prahlada in 1965, for the first time in Eastman color. It was technically far superior to the Black and White version he made 25 years earlier. D. V. Narasa Raju was the co-writer for the project. The film was a box office success.